Insurtech's Biggest Emerging Trends: AI, Cloud Architecture, CX and Modernisation
Isabella Hart
Editorial · Sep 02, 2026
Editorial Calendar Insurtech’s Biggest Emerging Trends: AI, Cloud Architecture, CX and Modernisation To kick off our insurtech focus, we first asked industry experts what trends they’re seeing impact the insurance sector the most. Here’s what they had to say. “Artificial Intelligence (AI) is transforming insurance from front to back,” explainsDean Standing, chief revenue officer at data consultancySagacity.
“It enables hyper-personalised, real-time quoting by analysing data like credit scores, claims history, car model, and local crime rates to build precise customer risk profiles. “In claims, AI is accelerating resolution by automating triage – assessing who, what, when, and even recommending outcomes. This reduces the need for human intervention on standard cases, allowing advisers to focus on complex, high-touch scenarios and slashing resolution times.
“AI-powered chatbots have also evolved significantly. No longer limited to basic queries, they now deliver tailored support around policies, coverage and claims – 24/7. This lifts the burden of routine engagement from agents while enhancing the customer experience.” Daniel Cole, senior managing director atPublicis Sapient, the digital consulting company, also agrees that AI is having a significant impact on the sector, but shares other trends also changing the way firms approach insurance.
“The insurance industry is experiencing a fundamental technological shift driven by several converging trends. Cloud-native architectures are becoming essential, providing the speed and predictability insurers need to compete with agile insurtech startups. API-ready platforms are enabling seamless data integration and cross-product proposition development, breaking down traditional silos.
“The increase in available data sources is transforming risk assessment capabilities. Connected devices and IoT provide valuable real-time insights that enable proactive risk management, such as helping prevent cyber breaches before they occur, tracking risk concentration through our global supply chains or supporting pet owners throughout their ownership journey with enhanced services. “Digital customer engagement has evolved dramatically, with
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